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From the Back Cover: "Edgar Ridley's refreshingly candid hypothesis is that Africans the world over are prone to make decisions - from business decisions and affairs of state to the minutiae of everyday life - based on mythological assumptions, symbols and symbolic behavior, which cripple and sometimes destroy African managerial effectiveness and impede the progress and socioeconomic virility of African people all over the world."


Author: Edgar J. Ridley

An African Answer The Key to Global Productivity by Edgar J. Ridley Paperback

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